- Marketing strategy and planning
- Content generation and scheduling
- Ad account creation
- Campaign creation
- Campaign optimization
- Platform monitoring and analytics
LinkedIn Ads are a relatively new feature but are proving to be an extremely valuable asset for companies. Part of the reason for the LinkedIn ad success is it’s very easy to test different ad variations and customize them; we can run an ads, targeting different groups of people, leading them to different LinkedIn company pages (services page, home page, jobs page, etc), and/or lead people to your website, to name a few. A LinkedIn ad can be tailored to anything a company wants, and this includes the ability to run video ads.
It is then through closely overseeing LinkedIn analytics that Social Drive can confirm which campaigns work best and how to regulate this process. In addition to ads, LinkedIn also allows for sponsored updates, which is another great way to establish high volume viewings and activity levels.
Creating a strong and complete LinkedIn page is crucial, but LinkedIn ads will provide you with continual online growth and potential real time leads. Social Drive will create, manage, test, and optimize LinkedIn ads on a budget that is set by your team.