ROI (return on investment) … SEO (search engine optimization) … FYI!
This chart focuses on comparing SEO tactics by how much work goes into them versus which ones actually pay off. Social media integration and external link building rank as the more significant challenges. The least difficult being updating your website content, noting that in tandem with keyword management, as being the most effective tactics and also the relatively less difficult ones.
We are happy to share this graph and study from eMarketer.com because it is something many companies still need to grasp when they budget their marketing dollars. That is why Social Drive is here to help, our specialies lay in creating original content, among other things on this chart. We’d be interested in knowing how many companies allocate their resources to these tactics in totally different proportions. Also to note, the time table of SEO effectiveness for implementing these tactics can vary and that definitely impacts why companies select some over others.
Awesome study, read it ::drops microphone::