White Papers and Your Business
White papers can help promote and grow your business if well written and used correctly. First, what is a White Paper? According to Wikipedia: “A white paper is an authoritative
Black Friday vs. Cyber Monday: Your Holiday Marketing Plan
The Holiday shopping season has kicked off! Advertising around Black Friday and special on-line deals for Cyber Monday have already hit the airways. The National Retailers Associ
Is Your Online Marketing Message On-Target?
You have a website. You have several social media channels you post on. You have an email list that you send out regular communications to. But are you reaching the people your bus
4 Tips for Restaurants and Social Media
Running a restaurant is hard work and using social media to get customers in the door is an important part of your marketing strategy. Besides posting about specials – what e
From Drive to Thrive! Boston Social Media Provider Rebrands to Social Thrive and Grows to Full-Service National Digital Agency
INTRODUCING OUR NEW NAME: Boston, Mass. – September 2018– Social Drive, a digital marketing and advertising agency, has revealed its new brand name, Social Thrive. The chan
Using LinkedIn for Company Branding
LinkedIn is considered the “professional” networking platform that can help you build your business with leads and recruitment (as Social Thrive has stated previously).
Customizing Your Message to Your Social Media Audience
Your business has several different social media channels – but that doesn’t mean you should be posting the same content on each of them! Different social media platfor
5 Important Tips in Writing Your Company Blog
Writing a blog for your company is now considered an important factor in helping customers find you. How? People turn to the web to help them solve problems. You will want to creat
B2B Challenges
Business-to-Business (B2B) companies have many of the same challenges Business-to-Consumer (B2C) entities do; Establishing a brand, staying ahead of the marketplace and customer lo
Social Media Policy: What Every Employer Should Give Their Employees
Using social media to promote your company is an important part of doing business today. Outlining the rules of engagement for your employees on social media channels to protect yo